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Images already optimized
1 Million+
websites
600,000
users worldwide
600,000 TB
web traffic saved
Imagine if there was a tool that could easily make your website faster. Not only that, but it would save you time and effort when dealing with images.
This way, you can be unaware of all the complexity behind it. You will not have to worry about delivering optimized "next-gen" images, properly adjust the images size and serve them through a CDN...
Well, with the ShortPixel tools, you can accomplish all of that and more.
Whether you have just one website or manage hundreds of websites, ShortPixel can help.
No more worries with editors forgetting to resize the 5 MB image they took with their phone. Or other time-consuming processes before uploading the images to your website.
Just add the images and ShortPixel will do the rest.
ShortPixel is not your average image optimization service.
We do not just reduce image quality from 80% to 40% like others do. The result is images that are either under-optimized or over-optimized.
ShortPixel takes a totally different approach.
Our goal is to deliver the original-looking images at the smallest possible size. And to achieve that, we take each image and optimize it multiple times with our proprietary algorithms until we have the perfect, smallest possible image.
While JPEG is still the most popular format, new formats like WebP and AVIF offer better image quality at smaller file sizes. And that means faster websites and therefore better SEO rankings. Who does not want that?!
ShortPixel takes all the complexity away from you and makes everything simple: with just a few clicks you can convert all your JPG/PNG images to WebP/AVIF and make them available to the right browsers.
If your site uses WordPress, the ShortPixel Image Optimizer plugin gets you up and running in seconds, optimizing all your past images with a push of a button and all your new images automatically.
The ShortPixel Adaptive Images plugin analyzes the pixel size of the image's container and replaces the original image with a version scaled down to the needed size and then optimized, and served from a global CDN.
A significant portion of a website's data usually consists of images. Image optimization refines images, shortens loading times, and reduces the load on network resources, including data usage on mobile data plans.
Image optimization will also boost your SEO performance, as search engines factor in page loading speed when ranking websites. A faster loading page means more page views, a pleasant user experience, and better search rankings.
ShortPixel is an image optimization service that uses advanced compression technology to reduce the image size without affecting the before/after quality, so your pages will load faster.
Images already optimized
websites
users worldwide
web traffic saved
ShortPixel technology can easily compress JPGs (including JPEG 2000 and XR), PNGs, GIFs (even animated ones), and PDFs—all without you lifting a finger. Automatically convert PNG to JPG for smaller file sizes, ideal for large PNG images. Benefit from CMYK to RGB conversion and progressive JPEGs for faster loading times without compromising quality.
ShortPixel offers both Lossy and Lossless image compression for all popular file types. For those who demand the highest quality, such as photographers or e-commerce professionals showcasing product images, we provide Glossy JPEG compression—a specialized algorithm that ensures exceptional quality with optimized file sizes. By using our plugin, your optimized images not only enhance user experience but also boost PageSpeed Insights and GTmetrix scores, improve your Google PageRank, and ultimately attract more visitors to your website.
Introducing a new level of convenience with ‘Background Mode’—images can now be optimized seamlessly without keeping a browser tab open. Set up recurring cron jobs for background optimization, perfect for sites with user-uploaded images on the front end. Bulk-optimize your entire Media Library or any gallery effortlessly with just one click. For large Media Libraries, enjoy full WP-CLI support, enabling smooth and efficient background processing.
Designed to work seamlessly with any hosting environment—shared, cloud, VPS, or dedicated. Our tool uses minimal resources while optimizing every image on your website, including those not stored in the Media Library. Whether it’s images in galleries or files added via FTP, all optimization is handled by the Image Optimization Cloud, ensuring your hosting resources stay untouched. New features include automatic scanning of custom media folders for new images using cron jobs and the ability to skip already optimized images, saving time and avoiding redundant processing.
Perfect for eCommerce websites using WooCommerce and other plugins, this tool is fully compatible with popular galleries like NextGEN Gallery, Modula, Foo Gallery, and more. It seamlessly integrates with WP Retina 2x for automatic compression of retina images, and works flawlessly with WordPress multisite installations (whether on sub-folders or sub-domains) using a single API key.
It also supports WPML and WPML Media plugins, along with full compatibility with the WP Offload Media plugin. Whether your website runs on HTTPS or HTTP, this tool is compatible with virtually all hosting providers.
Additionally, it integrates with Gravity Forms’ post_image field type for image optimization upon upload, works with watermarking plugins, and syncs directly with Cloudflare via a Cloudflare Token for automatic cache updates.
New! Now supporting HEIC files, you can easily upload images from your iPhone in Apple’s HEIC format, which will be automatically converted to JPG and optimized based on your settings. Simple and efficient!
Introducing Smart Cropping, a new feature that uses AI to generate subject-centered thumbnails, perfect for eCommerce websites. Optimize thumbnails and featured images with the added flexibility to exclude specific thumbnails from optimization.
With advanced exclusion options, you can exclude images based on filename, path, size, or even complex regex. You can optimize any image, including those in NextGEN Gallery and other galleries or sliders.
For large images, there are two automatic resizing options for featured images, allowing you to scale them down easily. Additionally, you can deactivate auto-optimization on image uploads to have more control.
Keep or remove EXIF data from images—ideal for photographers or those concerned with privacy.
Quickly test lossy, glossy, or lossless versions of images with just one click in the Media Library.
The tool supports images up to 100MB in size, ensuring flexibility for large media files.
Testing and using the tool is completely safe—original images are automatically backed up locally and can be restored with just a single click, either individually or in bulk.
You’ll receive a comprehensive 30-day optimization report, including detailed image statistics and an overview of site performance improvements.
With 24/7 stellar support, you can count on assistance whenever needed. Plus, we are fully GDPR compliant, ensuring your data privacy is always protected.