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Deming Center for Entrepreneurship

About

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The Deming Center for Entrepreneurship prepares graduates to embrace our planet’s key challenges by equipping them to think like entrepreneurs, act as social innovators and deliver as successful business leaders. We focus on three key tenets: creativity, sustainability, and access.

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Creativity

The mark of an entrepreneur is the innovation, the creativity, the game-changing nature of his or her work – whether inside an existing organization or in a newly created one. Our students are challenged to turn accepted thinking on its head—in the classroom, in real-world industry projects, and by the business innovators who serve as student mentors and advisors.

Sustainability

One of the leading areas for entrepreneurial opportunity is in the emerging field of sustainable business products and practices. We connect students with industry sectors such as cleantech, biotechnology, the outdoor industry and the natural products industry that are well-represented in the region and serve national and international markets.

Access

Boulder is consistently named one of the best places in the country to launch a startup. We engage students with industry leaders via the Deming Network – an active group of world-class entrepreneurs and innovators who are accessible and hands-on. CU-Boulder is also a top research university. Across campus, we help students access opportunities in technology transfer and the engineering, law, biofrontiers, and environmental science programs.

Whether you are a current student, a prospective student, or a member of the Boulder business community, there are many ways to engage in one of the Deming Center’s “productive collisions.”

Case Studies

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Case Study

Aurora Organic Dairy: A Whole Other Business

September 2009

Author: Jacquelyn F. Dietrich

Focuses on strategic decision-making at Aurora Organic Dairy, a sustainable venture in the organic food industry. The founders, having pioneered the first national organic dairy brand in 1999, established this packaged private-label organic dairy product company in 2003 during a period of rapid growth and relative stability for the organic industry. The company aggressively pursued sustainability initiatives and a vertical integration strategy to reduce the use of outside resources.

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