“Ed is simply one of the best and most competent lawyers I have worked with over the years. He is my go-to guy for all things OEM. He is also a nice guy!”
About
I'm a technology attorney at Pillsbury, where I am the leader of the firm’s Global…
Activity
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Not Silicon Hills. Not the next Silicon Valley. Not the next Shenzhen. Austin is the next frontier. A 30-year overnight success laid the groundwork,…
Not Silicon Hills. Not the next Silicon Valley. Not the next Shenzhen. Austin is the next frontier. A 30-year overnight success laid the groundwork,…
Liked by Ed Cavazos
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Welcome to the team, J. Rick Tache! Rick is a new partner in our San Diego office and his practice spans a variety of industries, including medical…
Welcome to the team, J. Rick Tache! Rick is a new partner in our San Diego office and his practice spans a variety of industries, including medical…
Shared by Ed Cavazos
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We are excited to welcome seasoned Intellectual Property litigator J. Rick Taché as a partner in Pillsbury’s nationally recognized #IP…
We are excited to welcome seasoned Intellectual Property litigator J. Rick Taché as a partner in Pillsbury’s nationally recognized #IP…
Liked by Ed Cavazos
Experience & Education
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Pillsbury Winthrop Shaw Pittman LLP
View Ed’s full experience
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Volunteer Experience
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Outside Counsel
Texas Folk Music Foundation / Kerrville Folk Festival
- Present 20 years 11 months
Arts and Culture
Provided legal counsel on general TFMF and KFF activities and conduct the annual "Copyright Law for Songwriters" seminar
Publications
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The Role of Trademarks in the Infrastructure of E-Commerce
International Trademark Association (INTA) Annual Meeting 2016, Orlando, Florida
Trademarks are being used in new and interesting ways in the modern e-commerce ecosystem. Marks that function as keywords and metatags have received significant attention recently. But trademarks that find their way into affiliate codes, referral links, cookies, digital coupons, discount codes, and a variety of tags are increasingly prominent and may require new analysis. What are parameters of fair/nominative use in these settings? When do such uses cross the line into functionality and…
Trademarks are being used in new and interesting ways in the modern e-commerce ecosystem. Marks that function as keywords and metatags have received significant attention recently. But trademarks that find their way into affiliate codes, referral links, cookies, digital coupons, discount codes, and a variety of tags are increasingly prominent and may require new analysis. What are parameters of fair/nominative use in these settings? When do such uses cross the line into functionality and therefore compromise the mark? What do brand owners need to know as the e-commerce infrastructure evolves?
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Dealing with Data: The Ins and Outs of the Data Marketplace
UT Law CLE 26th Annual Technology Law Conference
An analysis of the practical legal aspects of obtaining and using data acquired from third parties, including contractual considerations and regulatory compliance. Panelists discuss practical examples based on real-life scenarios involving such issues as "scraping," risk allocation, marketing regulations, and more.
Honors & Awards
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Ranked: World's Leading Trademark Professionals - United States - Texas
World Trademark Review 1000
"Ed Cavazos knows IP transactions inside and out and helps companies navigate the most complex business matters relating to patents, trademarks and all other things concerning intellectual property. A former general counsel at an internet company, Cavazos knows all about the important commercial objectives which drive patrons, and he does whatever it takes to achieve those goals."
"Ed Cavazos benefits rights holders immensely with his proven negotiation and advocacy…"Ed Cavazos knows IP transactions inside and out and helps companies navigate the most complex business matters relating to patents, trademarks and all other things concerning intellectual property. A former general counsel at an internet company, Cavazos knows all about the important commercial objectives which drive patrons, and he does whatever it takes to achieve those goals."
"Ed Cavazos benefits rights holders immensely with his proven negotiation and advocacy skills."
“...one of the best lawyers regionally for IP transactions.”
“...has plenty of civil trial experience to call upon; this is put to great use in gaining traction both around the negotiating table and in court when disputes go the distance." -
Top 10 Most Influential Corporate Technology Lawyers in Texas
Business Today
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Listed: Technology Law
Best Lawyers in America
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Listed: Technology Transactions
Legal 500 U.S
"the perfect blend of subject matter expertise on software licensing, open-source, IP litigation and tech transfer matters"
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Ranked: World's Leading Patent Practitioners - Texas
IAM Patent 1000
Recommended in both Patent Litigation and Transactional Categories; Ranked every year since 2010
"[Ed is] a former general counsel who understands intellectual property in its business context and excels at patent and technology monetization and transactional work."
"Transactions and complex litigation are his bag; always one step ahead of the curve, he has unparalleled insight into new technologies."
"....experienced jury trial lawyer..."
"He knows the…Recommended in both Patent Litigation and Transactional Categories; Ranked every year since 2010
"[Ed is] a former general counsel who understands intellectual property in its business context and excels at patent and technology monetization and transactional work."
"Transactions and complex litigation are his bag; always one step ahead of the curve, he has unparalleled insight into new technologies."
"....experienced jury trial lawyer..."
"He knows the high-technology space really well and has stuck to his knitting. A meticulous lawyer, he always plays a strong hand.” -
Ranked: Technology: Corporate & Commercial - Texas
Chambers USA
"...business-minded and extremely knowledgeable. He gives practical advice as opposed to just giving out the theoretical.""
"An outstanding lawyer who remains focused even in difficult circumstances" and "has business understanding in addition to legal expertise."
Languages
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English
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Recommendations received
5 people have recommended Ed
Join now to viewMore activity by Ed
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AI...no, not that one. All In. Pillsbury recently completed a firmwide initiative to deliver new technology, a significant investment of firm…
AI...no, not that one. All In. Pillsbury recently completed a firmwide initiative to deliver new technology, a significant investment of firm…
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I recently graduated from The University of Texas School of Law. After 19 years of being a student… I can finally say: I’m a lawyer. What once felt…
I recently graduated from The University of Texas School of Law. After 19 years of being a student… I can finally say: I’m a lawyer. What once felt…
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This week, our Pillsbury Winthrop Shaw Pittman LLP Texas offices proudly welcomed two incredible Administrative Interns: Alisha Hou and Alondra…
This week, our Pillsbury Winthrop Shaw Pittman LLP Texas offices proudly welcomed two incredible Administrative Interns: Alisha Hou and Alondra…
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Chambers and Partners has honored a record number of Pillsbury practices and lawyers for excellence, ranking 52 of the firm's practices—including 22…
Chambers and Partners has honored a record number of Pillsbury practices and lawyers for excellence, ranking 52 of the firm's practices—including 22…
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Epic Games recently added Darth Vader to Fortnite as an AI-powered NPC that can speak to players through voice chat. The company plans to roll out…
Epic Games recently added Darth Vader to Fortnite as an AI-powered NPC that can speak to players through voice chat. The company plans to roll out…
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Many of you know All Too Well that I typically don’t post about personal matters (such as my music preferences), but Look What You Made Me Do, fellow…
Many of you know All Too Well that I typically don’t post about personal matters (such as my music preferences), but Look What You Made Me Do, fellow…
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Nuclear power may be the solution to the profoundly difficult problem posed by AI data center power needs. Our nuclear energy team explains in the…
Nuclear power may be the solution to the profoundly difficult problem posed by AI data center power needs. Our nuclear energy team explains in the…
Shared by Ed Cavazos
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When we filed our original U.S. patent in 2014, people thought we were building a cute little quiz site. We weren’t. We were building the foundation…
When we filed our original U.S. patent in 2014, people thought we were building a cute little quiz site. We weren’t. We were building the foundation…
Liked by Ed Cavazos
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The CFPB, man. As I have contemplated my own emotions about what is happening, they are best expressed as me feeling like I'm in Mudville. I, in my…
The CFPB, man. As I have contemplated my own emotions about what is happening, they are best expressed as me feeling like I'm in Mudville. I, in my…
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